Email Marketing

A cost-effective resource for building
awareness & generating leads.

Reach

The many to many system avoids emails being filtered to spam

Measurement

Can track number of opens, responses, bounce rates and click throughs

Mobile

EDMs catch the eye of highly engaged mobile users

Versatility

Email marketing is a great fit for varying campaign objectives

EDM is a communication channel that uses email to deliver tailored content (i.e. newsletters) to target audiences at a relatively low cost. It enables a high level of instant measurement; authors are able to track number of opens, email responses, bounced messages and click-throughs. In essence these are targeted, personalised email communication that gets delivered direct to the intended recipient.

The EDM programme is designed to send an individual email to each recipient – ‘many to many’, which differs from desktop mail programmes in that they send ‘one email to many’. The recipients email programme identifies these ‘one to many’ format emails as junk and filters them out.

One incredible advantage to email marketing is its ability to reach your potential customers and clients on any device. Mobile is fast becoming the focal point of all digital activity. Did you know Google now uses mobile to determine businesses’ SEO rankings? With this in mind, marketing to mobiles and tablets has become a vital part of any EDM strategy. Whether it’s for a welcome message to new customers, a monthly newsletter, or a new product launch, we will help design, write and deliver engaging emails which boost your marketing ROI.

Looking for something a little more bespoke?

We specialise in HTML email design!

HTML email design is a powerful way to enhance your email marketing campaigns. HTML stands for Hypertext Markup Language, and it allows for the creation of visually appealing and engaging emails that can help increase open rates and click-through rates.

One of the main benefits of HTML email design is that it allows you to create custom, branded templates that align with your company's branding and messaging. This can help increase brand recognition and build trust with your audience.

HTML emails can also be optimised for mobile devices, ensuring that your message is easily accessible to your audience, regardless of the device they are using. With more and more people accessing their email on mobile devices, this is a crucial consideration for any email marketing campaign.

We specialise in custom HTML email design and templates. Our team of experts can work with you to create visually appealing and effective email designs that align with your company's branding and messaging. We can also optimise your designs for mobile devices, ensuring that your message is accessible to your entire audience.

If you're interested in learning more about custom HTML email design and templates, we invite you to get in touch with us today. Our team is always happy to answer any questions you may have and provide you with more information about our services. Contact us now to take the first step towards enhancing your email marketing campaigns with custom HTML email design!

WE'RE HERE TO MAKE DIGITAL
MARKETING SIMPLE.

While you spend your time making your product or service something every user should find, we’ll spend ours making sure they do.

EDMs are deceptively complex, we often think… it’s just a few emails, right? But when you begin utilise many to many automated EDM tools like Mailchimp and Get Response, it changes the game. However, with the right strategy in place email marketing can provide a steady flow of great leads who have already actively interacted with your organisation. Mailing lists are like goldmines, it’s all about knowing how to find and access the resource. In the case of EDMs that resource is a surplus of information and the potential for consumer connection. At Manage My Marketing we will show you how to build and use your EDM lists to help you boost sales and grow your business.

EDMs are deceptively complex, we often think… it’s just a few emails, right? But when you begin utilise many to many automated EDM tools like Mailchimp and Get Response, it changes the game. However, with the right strategy in place email marketing can provide a steady flow of great leads who have already actively interacted with your organisation. Mailing lists are like goldmines, it’s all about knowing how to find and access the resource. In the case of EDMs that resource is a surplus of information and the potential for consumer connection. At Manage My Marketing we will show you how to build and use your EDM lists to help you boost sales and grow your business.

Get in Touch For A Free Consultation